Audience Research

Costume Designs & Ideas

White floaty dress/ contour styled. Angel/ princess themed.
Highly embellished around breast.
Swans/ Birds delicate lake surroundings; love themed.
Sepia colourings to illustrate age and date. Colouring portrays the past.
Influenced by the Notebook.

Black lace/ netting vale during funeral scene. Connote death.
Flowers; Lilly's
Wreath

Narrative Ideas;

Production/ Reseach Rotoscoping.

Practice Illustrations
Computerised

Lady Gaga has inspirited a new generation within pop material, her courageous fashion and vulgar lyrics have made her one of the most popular pop entertainers within society, and for this reason I have chosen to analyse her “The Fame” album. The Fame was released August 19th 2008 by Interscope records, February 16th 2010 and won best international album on the Brit awards 2010. Although the conventions of pop are substantially different to the within an RnB nature, I feel the qualities of glamorous connotations collide, both pop and RnB connate a sexy and glamorous lifestyle. Gaga definitely abides by the rich and famous lifestyle, the mise en scene of oversized sunglasses illustrate a direct reference to popularity as well as references the name of the album “Fame”.

The strong mise en scene of fashion iconic glasses illustrate an independent ideology, which conveys continuity through lyrics and imagery, the photography also has visuals from the lyrics through vulgar sex references.
Gaga is known as an iconic fashion exhibitionist, and conveys narcissistic conventions throughout the imagery of her artwork; the sunglasses embedded with diamonds and her platinum blonde hair connate a high maintenance stereotype
sunglasses fashion accessory, and her fashion is unique and individual
Pop music aided genre, 80s electro pop and synthpop, dance music
Stereotype of sunglasses being “cool”, people wear them as fashion accessories, connotations of rock starts i.e. Elton John again a repeat indication to fame orientated celebrity lifestyles
Sunglasses covered in diamonds “diamonds are a girl’s best friend” conveys expense, wealth and richness
Blonde hair and sunglasses, diamonds, high maintenance stereotype, narcissistic conventions
Rich and famous lifestyle
Conventions of having the name of the artist and album within the front cover
“LADY GAGA” capital letters, illustrating a loud and tall personality, stands out against the black background, as does Gaga, capitalises dominance
The fame: almost has hand written qualities, references to an autograph, illustrating establishment
Silver writing, modern, ornate riche, glamorous, precious
Striking platinum blonde hair, personality, “Blonde have more fun” stereotype
Cut across, straight hair cut, choppy personality, wild?
Extreme close of artist; connects to the audience, creates establishment
Large sunglasses illustrating popularity a direct reference to Fame, glasses and album title convey continuity of “Fame”
Sunglasses covered in diamonds “diamonds are a girl’s best friend” conveys expense, wealth and richness
Blonde hair and sunglasses, diamonds, high maintenance stereotype, narcissistic conventions
Glasses challenge the convention of close up photography; as the image creates indications of emotionless
Narcissistic, fame has gone to her head? Cold persona
Sunglasses hide indications to emotion; create mysterious content for an audience, black background has continuity connotations of mystery
Stereotype of sunglasses being “cool”, people wear them as fashion accessories, connotations of rock starts i.e. Elton John again a repeat indication to fame orientated celebrity lifestyles
Black background, emphasises on emotionless features, illustrates authority and power
Shadowing reaching across GAGAS face
Pink lipstick, dominance contrasts with femininity, challenges the convention of men being more dominant
Gaga is known as a fashion icon, sunglasses fashion accessory, and her fashion is unique and individual
Pop music aided genre, 80s electro pop and synthpop, dance music
Metaphorical that anybody can feel famous
Limited lighting, lighting is manipulated to enhance lady Gagas face
Gagas mouth is open; conveying sexual displays of affection, seduction, sexually

Extreme close up of Rihanna, establishing a connection with the audience, alignment of facial structure connotes sex
Continuity of red hair and red lips: sex and lustrous connotations, connotes danger
Mouth slightly open, reinstating sexual imagery, sex connotation
Eyes closed, challenging the convention of having a close up, slightly cuts the connection between the audiences
Eye closed could illustrate sexual pleasures, restricting her form pleasure?
Strong continuity with the lyrics and visuals of the photography, sex and danger
Representation of sex appeal
Stands alone in the photography, illustrating dominance, independence and strength
Challenging the convention of not having Rihannas name on the album cover, illustrating how established she is, and her popularity within the music industry
LOUD: capital letters reinforcing “LOUD” capital letters, illustrating a loud and tall personality, capitalises dominance
Tattoo: rebellious character, tattoos are a fashion statement
Curly hair: fashionable, passionate about appearance, narcissistic qualities, curly hair often connotes professional woman, shows she is groomed, “hair is full of secrets” mysterious qualities which shows continuity for her eyes being shut
Full eyelashes, sex appeal, flirty